The Psychology of Investing in the Market

Become a long-term investor in the market buying blue-chip stocks..

Stock of the day- Froot Loops?

Posted by Shoebox on March 6, 2008

Today’s stock is one of my favorites. It is best to buy stocks in companies you are familiar with and products you use. Odds are others use the products we are grown to love. With Kellogg’s direct purchase plan, you can automate your purchase on a monthly basis. With annual dividend payout increases, it is no doubt, this is a solid company.

With the PE ratio of 18.22 and EPS of over $2 with a dividend of 2.5%, this continues to be a good stock to buy and hold.

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